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People and Events

E. S. Estel Dies

For 43 yr. E. S. ESTEL was secretary-manager of the National Dairy Cattle Congress at Waterloo, Iowa. He died August 3 at the age of 73.

Known personally by dairy cattle owners and showmen throughout the land, Estel was largely responsible for building the Dairy Cattle Congress into the world's leading dairy cattle show and farm machinery exhibition.

When he graduated from Iowa State University, in 1910, the Dairy Cattle Congress was a small, one-day celebration. After serving for a time on the Kansas State dairy staff, Estel returned to Iowa as assistant field secretary of the Iowa State Dairy Association. An untiring promoter, he assisted in establishing the Dairy Cattle Congress as a permanent show and was elected assistant secretary-manager, in 1915. Two years later he became secretary-manager.

From then until he retired, in 1958, the show prospered under his expert guidance and energizing force and, today, the eight-day exposition is the site of five national breed shows, the National Intercollegiate Dairy Cattle Judging Contest, the National 4-H Dairy Cattle Judging Contest, and the National FFA Dairy Cattle Judging Contest.